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Background

Michelada is a Mexican beer cocktail known for it’s spicy and tangy flavors. Every year in Fort Worth Texas, hundreds gather to celebrate the drink and the culture behind it.

The Festival

This is a lively hispanic festival, with music, vendors and lots of micheladas. This celebration shuts down main street in downtown Fort Worth for several days.

This festival is deeply rooted in supporting the local community. Every food and retail vendor is a locally-owned business, giving them a vital platform to showcase their offerings. The real impact, however, lies in its mission: proceeds from the event raise funds for scholarships, including those for Fort Worth ISD graduates attending Texas Wesleyan University and for the Mexican American College Education Fund (MACE). This direct support helps turn local students’ educational dreams into reality. 

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The Culture

Beyond its philanthropic core, the festival bursts with cultural energy. Attendees enjoy authentic Mexican and Latin American cuisine, live music from bands like Havana NRG! and Mariachi De Los Texas Rangers, and family activities, including a free silent disco. The highlight for many is the highly anticipated “Best Michelada” competition, where local mixologists compete for top honors.

The vendors setup are about a 50/50 split between drink vendors and universities. It helps young Latin Americans come and enjoy a culture night, while also prioritizing their future in education. The event truly embodies its organizer’s mission: to encourage connection and respect among people of all ages and backgrounds through peaceful social exchange. The Fort Worth Michelada Festival is a testament to the power of a community coming together to celebrate its roots and build a stronger, more connected future.

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